Ritter Accounting & Consulting

in Murrieta, CA

Reanna Ritter, MBA

President

Ritter Accounting & Consulting

Murrieta, CA

Thank you for visiting our website.

I was born and raised in beautiful South Lake Tahoe and I am the youngest of six siblings. I am privileged to have a lively family with lots of comedy.

I enjoy people who adapt well to change, are environmentally conscious and who have an attitude of gratitude. Growing up, I learned that service, quality and cash flow will make or break a business. My dad has owned and operated a small carpet cleaning business in a seasonal town for the last 45 years. I think he worried too much. He was not going to fail.

I worked in restaurants and retail for 15 years. Attending college was never on the table. But I made it happen, earning a Bachelor's Degree in Accounting in 2012, and a Master's degree in Business in 2017.

After my Bachelor’s I couldn’t get an Accounting job because I had no accounting experience.

My husband and I found out we had our first child on the way the week before finals of my senior year. Plans changed. I chose to know and raise my daughter rather than work long hours in public accounting. I needed a new plan. I took the first temp job offered since I was starting to show. It would have been easier and I would have made more money if I had just gone back to being a waitress. But my Dad had told me that college was a bad idea because most people get into debt and never use their college degrees.

I looked at the statistics. He was right and still is. I played those stats in my mind over and over throughout college. I would not be that person. I started my accounting career as a payroll clerk. Within 2 years I was promoted to Financial Controller and worked in corporate accounting for midsize restaurant chains for the next 4 years. During that experience I saw a need for business process change. Everyone was still on paper for one thing. The red tape was annoying and made progress very slow.

I started my business to help my clients recognize opportunities in providing excellent customer and employee experiences. Upholding these values leads to higher profits naturally, long term.

I value learning, personal growth, dining out, hotels, hiking, golf, snorkeling, camping, travel, theme parks, singing, dancing and spending time with friends and family. I am blessed with two beautiful kids and my awesome husband.

Education & Certifications

MBA, University of Louisiana at Monroe

B.S. Business Administration, Concentration in Accounting, CSU Stanislaus

Six Sigma Black Belt, Management & Training Institute

Change Management Specialist, Management & Training Institute

Experience

Financial Controller at Bakers Burgers, Inc.

Payroll and Accounting systems implementations. Process improvement, automation, and documentation.

Baker’s Drive Thru was founded in 1952 and consists of 39 fast food restaurants. Baker’s vision is to focus on people and high-quality experiences. Currently re-branding and increasing managing efficiencies to facilitate branching out of Riverside and San Bernardino counties. Annual revenue: $75 million

Financial Controller at Islands Restaurants, LP

Implementation and design of the company-wide paperless process resulting in ongoing annual savings over six figures. Company-wide process improvement, design and implementation. Substantially improved the morale of the Accounting department.

Islands Fine Burgers & Drinks are 55 family-friendly restaurants throughout CA, NV, AZ and HI. Champagne French Bakery & Café are 11 quick-service bakeries located throughout Southern California. Focus is on quality, experiences that bring guests back, and steady, carefully managed growth. Annual revenue: $185 million

Accounting & Payroll at SGN Nutrition

Manufacturing and wholesaling of EcoDrink and Emerald Balance supplement drink mixes. Product sold in Costco, Sam’s Club, CVS, Amazon.com and smaller retailers nationwide. Annual Revenue: $15 million.

Other Experience

  • 15 years in Hospitality, Restaurant, Service and Retail